Schaedler Yesco

It's Electric!


It's Electric! How Super Bowl Marketing Has Set The Stage

Super Opportunity! 

When you can get the attention of 117 million people all at the same time, dropping $6.5 million on a 30-second commercial is a steal.  

That’s right.  Superbowl 2022 advertisers paid just 5.5¢ for YOU to watch their commercials.  And what’s more, you’re probably talking about a few of them to your buddies, making the value of their investment even stronger.

So, it’s no surprise that there were no less than seven car companies pushing their new Electric Vehicles during the big game. And they pulled out the big guns. From Mike Myers’ Dr. Evil (GM) to Arnold Schwarzenegger’s Zeus (BMW) to “keeping up with the Joneses” with Tommy Lee Jones, Rashida Jones, Leslie Jones, and Nick Jonas (Toyota), they doled out the bucks to create attention-getting spots. 

Why? Because Electric Vehicles are expected to be 50% of all vehicles on the road in the next 8 years and carmakers are clamoring for the top spot in this growing category. The rise of EV is real…and those who get in on the ground floor have the best chance to dominate.

What Does That Mean For You?

If you manage a commercial office or manufacturing facility, it means you need to start thinking about how you will support your visitors and employees who transition to EV transportation.

If you’re a contractor serving these types of customers, then you need to educate yourself and learn how you can play a role in this growing opportunity.

Either way, the specialists at Schaedler Yesco can help.  Click on the link below to learn more, then reach out.  We’re here to help.

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